Related Pages: Usability Testing
User Centric can help you discover valuable insights about your users.
During the initial discovery phase of a project, we use proven research methods to uncover insights about your users and their tasks. We observe, listen, and learn. User research provides you with information about your users that may not be possible in a test environment.
Methods include:
- Ethnographic research - Our user experience specialists observe or shadow the users as they perform tasks in natural settings, away from the artificial environments of test labs
- On-site and Off-site interviews - Through structured questions as well as user-guided discussions, we uncover a broader understanding of the user experience
- Focus groups - Groups of users engage in moderator-lead discussions pertaining to their jobs, tasks, or experiences with interfaces
- Online surveys - We design, recruit, host and analyze surveys given online
Deliverables can include:
- User descriptions of and feedback about tasks
- Photo documentation of processes and activities
- Task flow analysis or process diagrams
Results can help you to:
- Discover strengths and weaknesses of a product or process
- Identify areas to further investigate through experimental testing
- Gain a broader understanding of the user
Questions?
Interested in additional information about user research from User Centric? Contact us to schedule a conversation to discuss how to better understand your users.
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Yee, W., Schumacher, R. (2009).
Designing for the Fast and Furious: Using Performance Metrics to Redesign Expert User Applications.
Workshop with proceedings paper, Usability Professionals' Association 2009 International Conference Portland, OR
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Lew, G., Bojko, A. (2007).
Conducting Global User Research.
Workshop presented at User Friendly 2007
Beijing, China
Many products and services are extending across borders and user experience practitioners need to be able to effectively cross borders as well. The range of international user research projects is wide; however, after conducting numerous complex multinational studies across five continents, we identified a number of common processes.
This workshop will provide insights into the preparation, recruiting, fieldwork (testing), analysis and reporting, and overall project management for international user tests. We will also cover emerging trends in research, such as remote user testing and eye tracking. We will provide best-practice advice in each of these topics as well as anecdotes and case studies from mobile and medical device testing to demonstrate real-world application of strategies.
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Quinn, A., Bojko, A., Gaddy, C. & Israelski, E. (2006).
Better Drug Labeling for Pharmacists.
Ergonomics in Design, Vol. 14, No. 1
This study focused on one important consideration for potentially reducing error in filling prescriptions for drugs – the design of manufacturers' labels. Based on review of the human factors and pharmacy literature, we found that important design factors for labels included information density and consistency, text size and color contrast against background, and use of size and color coding. In testing, we found that the redesigned labels made important tasks easier for the pharmacists and pharmacy technicians. Making the drug identification and discrimination task easier would likely lead to fewer errors and reduce the workload of pharmacy staff.