Related Pages: Eye Tracking, Global Services, Remote Testing
UI testing puts your user interface in front of real users.
Usability testing is the most efficient and revealing way to pinpoint user interface problems, gather insights on how to fix them, and improve the user interface. In a usability test, users perform tasks and interact with your user interface in a controlled setting. You can watch users interact with your user interface in real-time alongside our user experience experts, and collaboratively discuss problems and opportunities. You will uncover "why" answers to questions regarding functionality, navigation, task flow, task abandonment, and user errors.
The User Centric Advantage:
- Consultants experienced in test development, moderation, data analysis, and usability issues
- Flexibility and adaptability to changing test objectives
- State of the art facilities, including the largest dedicated usability testing studio of any North American consulting firm
- 4 portable digital labs, providing unrivaled flexibility to test at client locations and international sites
- Latest digital viewing and recording technology
- An extensive body of knowledge and experience from combined years of testing thousands of participants interacting with diverse products and services in multiple countries
- Global partnerships formed as a founding member of the UXalliance that ensures effective cross-cultural user interface testing, efficient results and unparalleled service for multi-national engagements.
User Centric provides expert services along each phase of the testing process.
- Recruit participants according to your target demographics
- Create a moderator guide that focuses on vital and most frequent tasks
- Test your user interface with users in a one-on-one setting
- Test competitors' user interfaces to compare and analyze usability and customer satisfaction
- Gather rich performance and feedback data
- Analyze results
- Evaluate how well the user interface meets objectives
- Recommend actionable solutions
Testing can occur:
- In a lab, at a client location, or via remote testing
- With different media and modes (PC, PDA, phone, voice, touch, etc.)
- With different user groups (consumer, business, mobile, families, teens, etc.)
- At different stages in the product development cycle
- With combinations of qualitative and quantitative data collection
Deliverables may include:
- Full reports of results, data analyses, and findings
- Actionable, prioritized recommendations
- Topline summary reports outlining main findings and recommendations
- Mock-ups or wireframes of potential design recommendations
- Digital recordings of full participant sessions
- Video clips of participant session quotes
One day of user interface usability testing can often resolve weeks of discussions in a conference room; testing removes the guesswork.
Related Service -- Eye Tracking studies are often conducted in conjunction with user interface usability testing. The learning gained about cognitive processes enhance the value of usability testing research. Additional information is provided on the Eye Tracking Service page.
Interested in additional information about user interface testing from User Centric? Contact us to schedule a conversation to discuss your usability issues.