Usability Testing

Client:

Usability Testing

Usability testing puts your product in front of real users.

Usability testing is by far the most efficient and revealing method to pinpoint problems and gather insights about how to fix those problems. In a usability test, users perform tasks and interact with your product in a controlled setting. Observe users interacting with your product real-time as we gather rich performance and feedback data.

Remove the Guesswork

One day of usability testing can often resolve weeks of discussions in a conference room.

The User Centric Advantage:

We know things change. Our extensive experience conducting challenging studies provides invaluable knowledge to draw upon and gives us the flexibility and adaptability to changing test objectives.
With the latest digital viewing and recording technology, as well as, state of the art facilities, we have the largest dedicated usability testing studio and most portable labs of any North American consulting firm.
Our team has an extensive body of knowledge and experience from testing thousands of participants interacting with diverse products and services.
We specialize in complex studies. Unlike our competitors, User Centric does not hire contractors or rent unfamiliar space when we take on a complex engagement.

Case Studies
News & Resources

American Academy of Dermatology

The American Academy of Dermatology (AAD), the largest dermatologic organization in the world, places high value on patient education and explored engaging ways to provide this information to patients and caregivers of all ages. The creation of a new website, Kids Skin Health, was one of the avenues through which it sought to engage patients.
Services Provided:
Usability Testing,
User Research
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Continental Airlines

Continental Airlines sought to evaluate their mobile website, primarily to ensure optimal usability for users who frequently access flight information through a PDA or a smartphone. In order to perform this assessment, User Centric conducted a lab-based usability test and recruited frequent users of the mobile websites who were intermediate to advanced users.
Services Provided:
Usability Testing
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Hotel and Resort Organization

An international hotel and resort organization wanted to evaluate the current state of booking path performance and user experience on their websites and mobile applications in Brazil and China. User Centric was engaged to execute global research in Rio de Janerio and Shanghai.
Services Provided:
Usability Evaluations,
Usability Testing,
Global Research
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Houghton Mifflin Harcourt

Houghton Mifflin Harcourt (HMH), an established leader in textbook publishing, wanted to assess the utility, usefulness and usability of a newly developed interactive educational application for the iPad. User Centric was tasked with gathering behavioral observations and feedback from both students and teachers.
Services Provided:
Usability Evaluations,
Usability Testing
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Independent Study: Call Center Design

Designing user interfaces for call centers is a balancing act that involves the ability to weigh multiple considerations, issues and pressures. While call center operations are an opportunity to enhance the responsiveness and quality of customer service teams, this domain has an inherent complexity that should not be underestimated.
Services Provided:
Remote Testing,
Usability Testing,
User Research,
User-Centered Design
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