If technology doesn't work for people...it doesn't work!®
A Visual and Interactive Method to Elicit Participant Verbalization in Comparative Usability Tests
Proceedings of the 51st Annual Meeting of the Human Factors and Ergonomics Society (HFES)
Baltimore, MD
October 1, 2007
Abstract
Centered on methods to collect rankings and comparative ratings in usability studies, the presentation will outline a novel method of using poker chips allocated to the evaluated stimuli to indicate rating or ranking preferences. The data obtained using this poker chip method will be compared to more traditional methods and various differences and lessons learned will be discussed.
Contact Us for Answers
The Handbook of Global User Research collects insight from user experience professionals in over 20 countries. This book is a must-read for professionals working on global research projects. More Info