Based on insights from over 125 mobile projects and mobile application usability testing of 4,000 participants, User Centric consultants offer some best practices for mobile application design:
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This year, World Usability Day brings the launch of the first book focused on international user testing, the Handbook of Global User Research. Edited by Robert Schumacher, Managing Director of User Centric, the Handbook of Global User Research draws on more than 50 contributors from over 20 countries, embracing multiple points of view, languages, cultures and experiences.
The Handbook of Global User Research is published by Morgan Kaufmann and is available on Amazon.com or through ElsevierDirect.com.
To support the growing interest in global research techniques, along with the book there is an online community for global user research professionals http://www.globaluserresearch.com.
Managing Director, Bob Schumacher, will be at the Borders in Oak Brook, IL this Tuesday, November 24, from 6-7pm signing the recently published Handbook of Global User Research. We love to see you there to help us celebrate!
If you'd like more information visit http://www.usercentric.com/news/2009/11/19/borders-host-book-signing-robert-schumacher or call User Centric, 630.320.3900.
Global User Testing Tip: Always make sure you are asking the same question. It is easy when going from language to language, culture to culture to lose perspective on what is really being asked. Check and double check that the research question is the same from start to finish, location to location, and country to country.
Learn more about global testing at User Centric!
Our June Usability Spotlight highlighted some interesting articles: