Randy Pickard Invited to Speak at SES Chicago

November 14, 2008

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NOVEMBER 14, 2008, OAKBROOK TERRACE, IL - User Centric's Vice President of Product Innovation, Randy Pickard, was invited to speak on a panel at the Search Engine Strategies (SES) Conference and Expo in Chicago.  The panel, “Usability & SEO: Two Wins for the Price of One,” will highlight how good usability can help visitors plus bring in search traffic.  

Randy continues to be a thought leader in combining the often conflicting worlds of usability and search engine optimization.  SES Chicago will be the second SES conference at which Randy has been invited to present this year.  At the SES San Jose conference in August, he discussed “Building a Search Friendly Site.”  That presentation discussed usability problems that can arise when a site is designed to rank highly on the crawler-based search engines.  

The SES Chicago conference and expo will be held December 8-12 at the Hilton Chicago.  The panel is scheduled for 10:30am on December 9.  For more information, visit http://www.searchenginestrategies.com/chicago/.

About Search Engine Strategies

Search Engine Strategies (SES) is the leading global conference & expo series that educates delegates on search engine marketing (SEM), including optimization (SEO) and advertising strategies, tactics and best practices. SES Search Marketing Events provide instruction from the industry's top Search experts, including representatives of the Search Engines themselves. Find out more at http://www.searchenginestrategies.com/.

About User Centric, Inc.

User Centric is a global consulting firm that focuses on improving user experience. We apply our expertise to projects involving handhelds, web sites, software, medical devices, print, packaging, and telephony services. Experience, quality, value, global reach and outstanding client services set us apart. Our services include user research, user interface design consulting, information architecture, usability testing, user interface evaluations, eye tracking, and online surveys. Learn more about us at www.UserCentric.com.