NOVEMBER 14, 2008, OAKBROOK TERRACE, IL - User Centric's Vice President of Product Innovation, Randy Pickard, was invited to speak on a panel at the Search Engine Strategies (SES) Conference and Expo in Chicago. The panel, “Usability & SEO: Two Wins for the Price of One,” will highlight how good usability can help visitors plus bring in search traffic.
Randy continues to be a thought leader in combining the often conflicting worlds of usability and search engine optimization. SES Chicago will be the second SES conference at which Randy has been invited to present this year. At the SES San Jose conference in August, he discussed “Building a Search Friendly Site.” That presentation discussed usability problems that can arise when a site is designed to rank highly on the crawler-based search engines.
The SES Chicago conference and expo will be held December 8-12 at the Hilton Chicago. The panel is scheduled for 10:30am on December 9. For more information, visit http://www.searchenginestrategies.com/chicago/.